Branded Food Truck Promotions
Across NYC & NJ
Branded Experiences That Move the Crowd
At Gary’s Steaks, we don’t just serve food — we build unforgettable brand experiences. With our iconic NYC-style food trucks, ice cream trucks, and mobile food carts, vintage Citroens.
We activate powerful street-level marketing promotions that create buzz, drive engagement, and leave a lasting impression.
From Manhattan to Brooklyn, Queens to Staten Island, we’ve delivered full-scale branded activations for top names like Adidas, Nike, Tinder, and Sol del Rio — and now we’re ready to help bring your brand to life in the five boroughs and beyond.
Your All-in-One Branded Promotions Partner
Everything You Need Under One Roof
We’re more than just a food truck company. We’re a full-service experiential marketing team with in-house creative, production, and logistics. Here’s what makes us different:
Custom Wraps & Graphics
At NYC Car Wraps, we handle all vehicle branding, menu boards, signage, decals, and printed materials in-house — fast, high-quality.
Custom Fabrication
Need something unique? We build custom displays and cart mods using metal, wood, plastic, vinyl, and more.
Brand Ambassadors
Our staff are trained to engage, sample, educate, and promote — always dressed and briefed for your brand.
Location Scouting
We find the best spots in NYC: parks, plazas, retail zones, campuses, or events — all permitted and ready.
Food Concept Creation
Whether you want gourmet sliders, frozen treats, or custom donuts, we develop creative food pairings to match your campaign.
Social-Ready Setups
Everything is designed for visibility and virality — ideal for Instagram, TikTok, and PR coverage.
Branded Vehicles That Stand Out
Choose from a fleet that fits your vibe:
- NYC-style savory or seet food trucks.
- Vintage ice cream trucks.
- Vintage citroens.
- Compact ice cream carts and dessert carts.
- Custom-built coffee and beverage carts.
- Fully brandable vehicles for wrapping and signage.
We wrap them in your branding, outfit them with custom interiors, and staff them with engaging talent — all optimized for public engagement and social sharing.
Brands We have Worked With
Case Highlights
We’ve helped global brands hit the streets and spark real-life buzz.
Adidas In Manhattan
Branded truck with giveaways & sneaker drops
Nike In Manhattan
Experiential NY Swipes activation with food & gear
Sol Del Rio in Brooklyn Bridge
williamsburg, Latin street food pop-up with on-site engagement
Tinder in Williamsburg and Manhattan
A cute branded ice cream cart offering cold treats & photo ops
We wrap them in your branding, outfit them with custom interiors, and staff them with engaging talent — all optimized for public engagement and social sharing.
How It Works
We Handle Everything From Start to Finish:
- Discovery Call: Understand your brand, goals, audience, and vision.
- Creative Development: Concept, wrap designs, menu planning, staffing.
- Production: Wrapping, fabrication, sourcing ingredients or giveaways.
- Location Planning & Permits: We handle NYC permits and set-up logistics.
- Activation Day: Branded truck rolls out, staff engages, content gets captured.
- Recap & Metrics: Optional reporting on impressions, reach, sampling data, etc.
Frequently Asked Questions
Can I wrap a cart or ice cream truck with my brand?
Yes! All our trucks and carts can be fully customized with your branding and messaging.
Do you only do promotions in NYC?
Our main activations are in Manhattan, Brooklyn, Queens, Bronx & Staten Island — but we can coordinate events in NJ and surrounding areas too.
Can you provide brand ambassadors?
Absolutely. We offer trained, uniformed, and energetic ambassadors to match your campaign.
Do you help with giveaways or food development?
Yes — we can assist with sourcing, creating, or preparing branded food items, packaging, or freebies.